Erik's Bonus Policy

Effective Date: July 17, 2025

Introduction: Bonuses are an exciting way to reward your hard work and contributions to Northwest Custom Apparel's growth. By excelling in these tasks, you can earn up to $400 per month in additional compensation—potentially adding thousands to your annual income. This program recognizes proactive efforts that drive revenue, such as generating leads and securing customer approvals, while allowing you to boost your earnings beyond your base pay.

Purpose: This policy outlines the bonus program for tasks that exceed standard job responsibilities and contribute to revenue and operational efficiency at Northwest Custom Apparel. Bonuses are discretionary incentives, separate from regular compensation, and are not guaranteed. They are awarded based on verified performance and may be adjusted or withheld at management's discretion. Bonuses are disbursed monthly following verification. Participation implies acceptance of these terms.

General Rules

Bonus Details by Task

  1. Thank You Cards ($2 each)
    - Qualifying Criteria: Personalized, handwritten cards sent post-order, with no duplicates within 30 days. Must be logged in Shopworks with a content summary and signature details.
    - Requirements: Use varied templates linked to actual customer interactions.
    - Prevention of Misuse: Subject to spot-checks; duplicates or unsubstantiated logs result in a $2 deduction per instance.
  2. Google Reviews ($20 each)
    - Qualifying Criteria: Verified 5-star reviews from customers, documented with screenshots in Shopworks. Must stem from proactive requests during interactions.
    - Requirements: Limited to positive experiences with appropriate follow-up.
    - Attribution & Sharing: If Adriyella or Mikalah can demonstrate sole responsibility through Shopworks logs, they receive the full $20. In cases of uncertainty or shared contribution, the bonus is split equally ($10 each). Unclaimed reviews receive $0. Disputes regarding attribution result in $0 for both parties. AEs may secure reviews but are not eligible for bonuses.
    - Prevention of Misuse: Unverified or substandard reviews (e.g., below 5 stars) do not qualify; inappropriate solicitation results in a $20 deduction.
  3. Lead Sheets ($5 each)
    - Qualifying Criteria: Complete lead sheets from inquiries, with all fields accurately filled and handed off to the AE.
    - Requirements: Gather information naturally to support viable leads.
    - Prevention of Misuse: AEs verify lead quality; incomplete or fabricated sheets result in a $5 deduction. Subject to spot-checks.
  4. Art Approvals ($10 each)
    - Qualifying Criteria: Complete management from AE handoff through coordination with Steve and Ruthie to final customer approval, fully logged in Shopworks. All artwork creation by Steve or digitizing by Ruthie must initiate with Adriyella via the designated form—no exceptions.
    - Requirements: Utilize the designated art form exclusively (no email or Slack); handle all revisions.
    - Prevention of Misuse: After August 15, if an AE processes artwork independently without involvement, a $10 deduction applies per instance (responsibility lies in securing the handoff and notifying Erik of any resistance). Incomplete workflows do not qualify; audited via logs.

Stretch Incentives

The $400 cap applies to standard bonuses. Exceptional performance exceeding expectations may qualify for additional discretionary incentives (e.g., over $400), determined solely by management based on overall impact and quality.

Payment & Resolution of Disputes

Acknowledgment: I, Adriyella, have read, understand, and agree to abide by this policy.

Signature: ___________________ Date: ___________________

For any clarification, please consult with Erik directly.